Privacy Policy

Effective Date: July 4, 2025
Version: 1.0

Bluecrest Technolab LLP ("we," "our," or "us"), including our mobile application Kwickin (the "App") and our website https://kwickin.com, is committed to protecting your privacy. This Privacy Policy explains in full detail how we collect, use, disclose, and safeguard your personal information when you use our App and related services. It applies globally to all users, including those located in jurisdictions with specific data protection laws such as the European Union (EU), United...

1. Scope and Applicability

This Privacy Policy applies to all users of our App, including:

Individual consumers (registered or guest users)
Institutional or corporate users (e.g., employees using our services under employer-provided access)
Visitors interacting with us through third-party platforms (e.g., App Store, Play Store, social media)

This Policy applies regardless of whether you access the App via a mobile device, tablet, or any other platform. When you engage with our services on third-party platforms, such platforms may independently collect your data under their respective privacy policies. We are not responsible for their practices and recommend reviewing their policies separately.

2. Information We Collect

We collect various types of personal data, including but not limited to:

2.1 Data You Provide Directly

Full name
Email address
Date of birth
Account credentials (where applicable)
Reading preferences
Notes, highlights, or any content you submit within the App
Chat messages and support requests

2.2 Data Collected Automatically

Device identifiers (e.g., device ID, operating system, model)
IP address and approximate geolocation
Language settings, time zone, and app version
Usage activity such as screens viewed, time spent, features used
Referral source (e.g., ad link, website, app store page)

2.3 Data from Transactions

Subscription type and status
In-app purchase activity (processed via the app store)
Date, amount, and method of transactions (card details are not stored)

2.4 Inferred Data

Personalized content categories or topics of interest
Engagement patterns and user cohorts

We do not collect sensitive personal data such as government IDs, biometric data, or payment card numbers directly.

3. Sources of Data

We collect data from the following sources:

Direct input from users through forms, settings, or interactions
Automatically from your device via SDKs and analytics tools
Through app store platforms (e.g., reviews or purchase history)
From support requests and communication records

4. Legal Bases for Processing (EEA/UK Users)

If you are located in the European Economic Area (EEA) or the United Kingdom (UK), we rely on the following legal bases under the GDPR:

Purpose	Legal Basis (GDPR Art.)
Account registration and service delivery	Contract (Art. 6(1)(b))
Customer support and communication	Legitimate Interests (Art. 6(1)(f))
Marketing emails	Consent (Art. 6(1)(a))
Personalization and analytics	Legitimate Interests (Art. 6(1)(f))
Legal compliance and audits	Legal Obligation (Art. 6(1)(c))

You may withdraw consent at any time without affecting prior lawful processing.

5. How We Use Your Information

We use your data for the following purposes:

Provide access to the App and core features
Deliver personalized content and user experience
Monitor performance and optimize feature engagement
Respond to support requests and technical issues
Manage subscriptions and purchases
Send administrative and legal notices
Send marketing and reminder emails (with opt-out options)
Comply with applicable legal obligations

We do not engage in automated decision-making that produces legal or similarly significant effects.

6. Marketing, Communications, and Personalized Ads

You may receive promotional emails or app notifications based on your preferences. You can:

Unsubscribe from emails via links in the message
Disable push notifications in your device settings

We may use mobile advertising identifiers (such as IDFA or AAID) to personalize ads on third-party platforms. You can reset or restrict these via your device’s privacy settings.

7. Disclosure of Information

We do not sell your personal information. Your data may be shared with:

Cloud hosting providers: to store and serve content securely (e.g., AWS)
Vendors (under contract): for analytics, communication, personalization, support, or legal purposes
Affiliates: within our corporate group, where permitted and bound by confidentiality agreements
Authorities: in response to legal obligations or government requests
Buyers: in the context of mergers, acquisitions, or asset transfers
Researchers: in aggregated or anonymized form, for analysis and insights

We ensure third parties handle data per our instructions and do not assume liability for independent actions taken by such providers beyond legal limits.

8. International Data Transfers

We are based in India, and your data may be processed or stored in India, the United States, or other countries where our infrastructure or vendors operate.

For users in the EEA/UK, we rely on:

Standard Contractual Clauses (SCCs) adopted by the European Commission
UK Addendum or International Data Transfer Agreement (IDTA) approved by the UK Information Commissioner

You can request a copy of these safeguards via support@kwickin.com.

We do not accept legal claims or financial liability under non-Indian jurisdictions unless compelled under Indian law.

9. Data Retention

We retain personal data only as long as necessary to fulfill the following:

Account data: active period + up to 6 years for compliance
Support communications: up to 3 years
Transaction records: up to 8 years (for Indian tax compliance)
Marketing preferences: until unsubscribed or 24 months of inactivity
Anonymized insights: indefinitely

Data is securely deleted or anonymized after the retention period ends.

10. Account Deletion

You may request account deletion by contacting us at support@kwickin.com. Upon confirmation:

Your account will be permanently deleted within 30 days
Any active subscriptions must be canceled via the App Store or Google Play
Certain data may be retained if legally required (e.g., invoices, transaction history)

Deleting the App alone does not cancel your subscription or delete your data.

11. Your Rights

Subject to your jurisdiction, you may:

Access and review your data
Request rectification or deletion
Object to or restrict data processing
Withdraw consent (if applicable)
Request a portable copy of your data
Lodge a complaint with a supervisory authority

To exercise your rights, contact us at support@kwickin.com. You may be asked to verify your identity. If acting through an authorized agent, documentation may be required.

Last Updated: July 4, 2025